Frank Magazine Execs: We Can Do Better
Top magazine execs think they need to have fewer meetings, launch new products faster and better adapt their content to mobile devices to set themselves up for the future."Let's do a deck on that,...
View ArticleCondé Nast's Epicurious Hires New Editor in Chief, Plans Video Expansion
Condé Nast today named Nilou Motamed as editor in chief of Epicurious to help broaden its content from food to lifestyle. Motamed most recently was the features director and senior correspondent at...
View ArticleAllure Rolls Out Mobile-Optimized Site
Beauty magazine Allure is rolling out a mobile site today that lets users sift through its 5,000-plus reviews while on the go—and should prove especially useful for point of purchase decisions. Parent...
View ArticleW Targets Emerging Markets With Global Style Guide
This month, W magazine is extending its reach with the debut of its first Global Style Guide, a special edition publication that will be distributed internationally in hopes of reaching luxury buyers...
View ArticleChurch vs. State Is Dead. Who Cares?
Time Inc. sent a shiver through publishing circles with the news that it would have its editors report to the business side, undoing a long-standing tradition at the company designed to preserve...
View ArticleCondé Nast, Hearst Increase Ad Pages in 2013
2013 has come to a close—at least for the publishers of monthly magazines, who are beginning to report their full-year ad page and revenue numbers now that December issues are hitting the newsstands....
View ArticleBrides To Launch YouTube Competition Series
Condé Nast’s Brides is jumping on the digital video trend for its Brides Live Wedding, where readers can plan a couple’s wedding via social media by voting on everything from the dress to the flowers....
View ArticlePublishers Fête the Holiday Season
With holiday season in full swing, publishers have been gathering around the city to toast their various magazines. While the low-key trend of years past persisted in many corners, other titles still...
View ArticleGroupM Inks 20-Year Lease for 3 World Trade Center
GroupM has signed a 20-year office lease in 3 World Trade Center that will entail 516,000 square feet in the tower, scheduled to open in 2017. The WPP-owned media agency group, which includes...
View ArticleGQ to Open Barbershop at Barclays Center
Men’s fashion bible GQ is no stranger to showy brand extensions. It already boasts a number of GQ bars in far-flung locations like Istanbul, Moscow and Dubai (next up: Kazakhstan) and even a...
View ArticleBig Hires at Glamour
Six months after taking the reins from Bill Wackermann at Glamour, Connie Anne Phillips has raided her old employer, Time Inc.'s InStyle. The vp, publisher of Glamour returned in July to Condé Nast...
View ArticleGlamour Is the Latest Magazine to Enlist Celeb Writers to Generate Buzz
Lately, the buzziest magazine writers aren’t J-school alums—they’re A-list celebrities. This month, Drew Barrymore started as a beauty columnist for Brides (she’s also writing for Refinery29) while...
View ArticleEpicurious Rebrands, Launches New App
A few months into its new business and editorial leadership, Condé Nast's Epicurious is relaunching its iPad and iPhone app under the name Epicurious Recipe & Shopping List. The new version...
View ArticleVogue Leads March Ad Page Race
Many fashion magazines are once again reporting record gains for their March issues, which are second in importance only behind September. Fashion magazines are the exception to an overall tepid print...
View ArticleNFL’s Presence Continues to Grow Among Women, and Marketers Are Taking Note
Football isn’t just for guys, and marketers are getting wise to it. Joining the lineup of historically testosterone-fueled Super Bowl parties this year is one co-hosted by Shape, a women’s magazine;...
View ArticleBon Appétit Takes Top Company Honor
Condé Nast CEO Chuck Townsend handed out awards at the company's annual publishers' meeting in Naples, Fla., tonight, and this year, the top Publisher of the Year prize went to Bon Appétit's Pamela...
View ArticleTeen Vogue Launches Native Ad Play With Instagrammers
With more than 625,000 followers, Teen Vogue is one of the biggest magazine brands on Instagram (among fashion magazines, second only to big sister Vogue). Now the magazine is enlisting that social...
View ArticleCondé Nast Traveler Is Set to Unveil a Fresh New Look
When Condé Nast artistic director Anna Wintour tapped Pilar Guzmán to lead Condé Nast Traveler last September, it was clear that a more stylish sensibility was coming to the sleepy brand. There was...
View ArticleTime Warner, Condé Nast Invest In Programmatic Buying Platform iSocket
Traditional publishers are getting even deeper into automated buying, as evidenced by Condé Nast’s just-announced investment in programmatic buying platform iSocket. ISocket revealed today that it has...
View ArticleSelf Launches Frozen Foods Line
With recent brand extensions, Condé Nast's Self magazine has focused on helping readers burn calories. Now, it's going to guide them in what they can actually eat. In the latest example of editorial...
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