Twitter Is Seeking Users’ Help as It Tweaks Its Conversation Process
Twitter needs help making conversations on its platform easier to follow, and it is turning to its users. CEO Jack Dorsey conducted an interview on Twitter with Recode editor at large Kara Swisher last...
View ArticleFacebook Users Didn’t Squash Conversations About Chayote in January
Facebook users were hungry for chayote in January, as the squash--along with associated topics gourd, kidney, hypertension, diabetes mellitus, onion, soup, food, rice, chicken and life--was one of...
View ArticleLook Out, Colonel Sanders: Burger King Is Calling Itself the KFG, ‘King of...
With Burger King so often setting its sights on rival McDonald's, other brands might have been lulled into a false sense of complacency. But never sleep on the King, because he could come calling any...
View ArticleHow a UK-Based Media, Tech and Entertainment Company Will Try to Break Into...
There's not really one word to describe what kind of company Culture Trip is. The organization offers travel tips online, an original video series highlighting food throughout the world (called...
View ArticleNielsen Creates Advanced Video Advertising Group to Expand Addressability Push
Nielsen sees addressability as the future of TV advertising and is taking its biggest step ahead to help the industry prepare for the transition. The company has created a technology, product and...
View Article5 Top Takeaways From the Winter Podcast Upfront
TV upfront presentations don't start until next month, but the podcast industry got an early start on upfront season yesterday in L.A. Buyers and advertisers gathered for the Winter Podcast Upfront,...
View ArticleHow to Choose the Best Name for Your Brand
When you're trying to come up with a business name, you may feel like all the names that you consider "good names" are taken. Over 50 million new businesses start each year. Coming up with a name that...
View ArticleKristen Welker Celebrates 1 Year at Meet the Press With Ratings Gains
One year ago, Kristen Welker met NBC News viewers as the new face of Meet the Press. This month, the Sunday morning staple enters its 77th season with 12 months of ratings growth in its back pocket....
View ArticleSatellite TV Giants DirecTV and Dish Near Merger
If at first, you don't succeed, try, try again: Satellite television giant DirecTV is on the verge of acquiring its biggest rival, Dish, with a deal possible as soon as Monday, The Wall Street Journal...
View ArticleHere’s the Roundup for the Week Ending September 27
Happy Friday to all who celebrate! In this week's edition of stories we didn't write up for one reason or another, we see that over the air broadcasting is back in one South Dakota market while a...
View ArticleThe Most Powerful Women in Sports Marketing Share Their Game Plan
Women are the future of sports because women are shaping the future of sports. To close out ADWEEK's Brandweek event in Phoenix, Ariz., on Thursday, ADWEEK Chief Brand and Community Officer Jenny...
View ArticleScripps News Announces Layoffs and Programming Changes
Scripps News announced Friday that it plans to exit the 24/7 national news programming space. The outlet's coverage will live on streaming and digital platforms with a Washington, D.C. based team...
View ArticleRevolving Door Roster Updates: Alma, Oliver, Strawberry Frog & More
The leaves are changing, and so are agencies' rosters. Fall brings a new wave of promotions, new hires, and appointments to agencies, platforms and organizations in the industry. 180 Global 180 Global,...
View ArticleSymone Sanders Townsend and Melissa Murray Discuss Their New MSNBC Special...
There are a number of varying paths to the Oval Office for Vice President Kamala Harris and former President Donald Trump this November. But almost all of those paths require winning over a part of the...
View ArticleAt Climate Week NY 2024, Marketers Look Beyond Net Zero
The Change Climate Project, formerly known as Climate Neutral Certified, wants brands to think beyond net zero. The nonprofit was founded in 2019 to create a more reliable, climate-focused...
View ArticleA Look at Hurricane Helene From Inside Fox Weather
There was a calm before the storm inside of Fox Weather HQ early Thursday evening. Hours before Hurricane Helene made landfall in Florida as a Category 4 storm, the network's team diligently prepared...
View ArticleTicker: Andrea Mitchell Salutes Producer Michelle Perry on Her Promotion
Top of the Ticker: Andrea Mitchell said and emotional goodbye--and happy hello--to her longtime producer Michelle Perry on Friday. The Andrea Mitchell Reports host revealed that Perry has been promoted...
View ArticleZitcha Eyes North American Expansion With $10M Funding Round
Unified retail media platform Zitcha is coming to the U.S. The company announced a $10 million Series A funding round, led by investment firm VMG Partners, to ramp up operations in North America....
View ArticleDirecTV, Dish to Merge and Create Largest US Pay TV Provider
DirecTV Monday agreed to buy EchoStar's satellite television business that includes Dish, capping decades of on-and-off talks to create one of the nation's largest pay TV distributors with a combined...
View ArticleHow BCL Entertainment Connects Brands, Agencies, and Top Talent
There are many influencer agencies that connect talent with brands, but few have had the continued success of BCL Entertainment, a talent production, events, and brand partnerships company that has...
View Article